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Sometimes a company or brand logo is more than it first appears. For example, take a look at the hidden meanings or messages embedded in these 12 popular logos below.
Everyone recognizes Amazon's famous logo. But did you know there are three different symbolic messages tucked within it?
With the privatisation of the railways in the mid-1990s, the trademark registration for the logo was transferred to the Secretary of State for Transport.As British railway trains are now operated by a number of independent train operating companies, the double arrow logo no longer appears on railway vehicles except those preserved.
[2] The symbol became so ubiquitous that it was frequently typeset using runes rather than letters; during the Nazi period, an extra key was added to German typewriters to enable them to type the double-sig logo with a single keystroke [4] Eif: Zeal/enthusiasm The Eif rune is a rotated and reflected version of the ᛇ or Eihwaz rune.
DNEG (formerly known as Double Negative and stylized as D N E G) is a British-Indian visual effects, computer animation and stereo conversion studio that was founded in 1998 in London, and rebranded as DNEG in 2014 after a merger with Indian VFX company Prime Focus; it was named after the letters "D" and "Neg" from their former name.
Slats, used from 1924 to 1928. Slats, [3] trained by Volney Phifer, was the first lion used in the branding of the newly formed studio. Born at the Dublin Zoo [4] on March 20, 1919, and originally named Cairbre [5] (Irish for 'charioteer' [6]), Slats was used on all black-and-white MGM films between 1924 and 1928.
The logo of Air New Zealand, the national carrier, incorporates a koru design — based on the Ngaru (Ngāti Kahungunu) [5] kōwhaiwhai pattern — as a symbol of New Zealand flora. The logo was introduced in 1973 to coincide with the arrival of the airline's first McDonnell Douglas DC-10 wide-body jet.
Three logos: NASA, IBM by Paul Rand and the International Bureau of Weights and Measures. Coat of arms of the Chiswick Press. A logo (abbreviation of logotype; [1] from Ancient Greek λόγος (lógos) 'word, speech' and τύπος (túpos) 'mark, imprint') is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition.
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