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Source credibility is "a term commonly used to imply a communicator's positive characteristics that affect the receiver's acceptance of a message." [1] Academic studies of this topic began in the 20th century and were given a special emphasis during World War II, when the US government sought to use propaganda to influence public opinion in support of the war effort.
Credibility dates back to Aristotle's theory of Rhetoric.Aristotle defines rhetoric as the ability to see what is possibly persuasive in every situation. He divided the means of persuasion into three categories, namely Ethos (the source's credibility), Pathos (the emotional or motivational appeals), and Logos (the logic used to support a claim), which he believed have the capacity to influence ...
In fast-changing areas, recent publications are important for the latest findings. Older sources may provide foundational knowledge or history, but one must consider their date. Understanding the context of both new and old sources is essential for clarity. Additionally, comparing sources from different times can highlight the evolution of ideas.
Rating Description A: Reliable No doubt about the source's authenticity, trustworthiness, or competency.History of complete reliability. B: Usually reliable Minor doubts. History of mostly valid informa
The national security bill passed in the Senate will help rebuild and modernize our military, restore our credibility on the world stage, and give the current Commander-in-Chief, as well as the ...
The opinions of those with significant experience, highly trained or possessing an advanced degree are often considered a form of proof.Their knowledge and familiarity within a given field or area of knowledge command respect and allow their statements to be criteria of truth.
Figure A: Normal Decay Figure B: Sleeper Effect. The sleeper effect is a psychological phenomenon that relates to persuasion. It is a delayed increase in the effect of a message that is accompanied by a discounting cue, typically being some negative connotation or lack of credibility in the message, while a positive message may evoke an immediate positive response which decays over time.
In international relations, credibility is the perceived likelihood that a leader or a state follows through on threats and promises that have been made. [1] Credibility is a key component of coercion (i.e. compellence and deterrence ), as well as the functioning of military alliances . [ 2 ]