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Nike, Inc. [note 1] (stylized as NIKE) is an American athletic footwear and apparel corporation headquartered near Beaverton, Oregon, United States. [6] It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$46 billion in its fiscal year 2022.
The Nike Swoosh logo, And Reebok - Adidas which is featured on every NBA team's jersey. Beginning with the 2017–18 NBA season, Nike Inc. became the uniform and apparel maker for the National Basketball Association (NBA). The Nike swoosh appeared on the front right shoulder of player uniforms for the first time in league history.
Nike purchases Hurley International, an action sports clothing company, for an undisclosed amount. NikeGO launches, a grassroots initiative to increase physical activity among youths aged 9–15. Nike become the apparel sponsor of Manchester United until 2010.
Eventually Nike added a signature shoe as part of an updated proposal. Clark originally signed a name, image and likeness deal with Nike in 2022, but that deal expired following the 2023-24 season.
The Bowerman Track Club (BTC) is an American training group sponsored by Nike, Inc. for professional distance runners as well as a separate recreational club for casual runners. The professional team is supported by head coach Jerry Schumacher and assistants Shalane Flanagan , Chris Solinsky , and Alex Ostberg. [ 2 ]
Companies brokering more player sponsorships. Athletes often receive most of their income from off-court endeavors and deals rather than their annual playing salary. ... LeBron and Nike debuted a ...
Nike — and many of its athletes who hope to wear the uniform this summer in Paris — stressed that the high-cut bodysuit is one of multiple options available, including compression shorts and ...
Another example of sports marketing through sponsorships of teams is the apparel contracts seen throughout sports. In 2011 Nike agreed to become the official apparel company of the NFL in exchange for around $220 million per year, a deal that has been extended through 2019.