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Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.
In addition to GEO, there’s another optimization tactic you should focus on: search experience optimization (SXO). ... Pricing plans start at $9 per month, making it an affordable option;
Yottaa's platform combines an adaptive content delivery network, dynamic site acceleration, web analytics, and internet security. [19] Yottaa deals with the problem of website speed as a software optimization problem, instead of dealing with it as a problem of bits' movement between different places, and does not require any code changes. [14] [20]
Local search engine optimization (local SEO) is similar to (national) SEO in that it is also a process affecting the visibility of a website or a web page in a web search engine's unpaid results (known as its SERP, search engine results page) often referred to as "natural", "organic", or "earned" results. [1]
Web performance optimization (WPO), or website optimization is the field of knowledge about increasing web performance. Faster website download speeds have been shown to increase visitor retention and loyalty [ 1 ] [ 2 ] and user satisfaction, especially for users with slow internet connections and those on mobile devices . [ 3 ]
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