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Google Analytics includes Google Website Optimizer, re-branded as Google Analytics Content Experiments. [16] [17] Google Analytics' Cohort analysis helps in understanding the behavior of component groups of users apart from your user population. It is beneficial to marketers and analysts for the successful implementation of a marketing strategy.
Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.
Google explains dimensions as "a set of unaggregated values by which you can group your data". [21] Dimensions within a data source will appear in the color green. [21] Metrics, however, are "a specific aggregation that can apply to a set of values". [21] Metrics can be identified by their blue colored fields. [21]
The following is a list of products, services, and apps provided by Google. Active, soon-to-be discontinued, and discontinued products, services, tools, hardware, and other applications are broken out into designated sections.
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As examples, date dimensions can be accurate to year, quarter, month or day and time dimensions can be accurate to hours, minutes or seconds. As a rule of thumb, time of day dimension should only be created if hierarchical groupings are needed or if there are meaningful textual descriptions for periods of time within the day (ex. “evening ...
You are free: to share – to copy, distribute and transmit the work; to remix – to adapt the work; Under the following conditions: attribution – You must give appropriate credit, provide a link to the license, and indicate if changes were made.
You are free: to share – to copy, distribute and transmit the work; to remix – to adapt the work; Under the following conditions: attribution – You must give appropriate credit, provide a link to the license, and indicate if changes were made.