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Caffeine-Free Pepsi is a version of the cola Pepsi that omits the caffeine that is customarily part of a cola. It was introduced under the brand name "Pepsi Free" in 1982 by PepsiCo. [1] It was 99.7 percent caffeine free. [2] A sugar -free variant was also introduced and known as "Diet Pepsi Free," [3] The "Pepsi Free" name itself was phased ...
Diet Pepsi competed primarily with The Coca-Cola Company's Tab in the 1960s and 1970s; however, The Coca-Cola Company introduced Diet Coke in 1982, which has since been the principal competing product to Diet Pepsi. As of 2010, Diet Pepsi represented a 5.3 percent share of all carbonated soft drink sales in the United States, and was ranked as ...
Caffeine-Free Pepsi. 1982. Pepsi without the caffeine. It was first introduced in 1982 as Pepsi Free but was changed to its current name in 1987. Pepsi Wild Cherry. 1988. Pepsi with cherry flavoring. It was known under the slightly different name of Wild Cherry Pepsi until 2005.
Diet soda. Diet or light beverages (also marketed as sugar-free, zero-calorie, low-calorie, zero-sugar or zero) are generally sugar-free, artificially sweetened beverages with few or no calories. They are marketed for diabetics and other people who want to reduce their sugar and/or caloric intake.
Lay's Wow Chips were fat-free potato chips produced by Frito-Lay containing Olestra. They were first introduced in 1998, and were marketed using the Lay's, Ruffles, Doritos, and Tostitos brands. Although initially popular, charting sales of $400,000,000 in their first year, they subsequently dropped to $200,000,000 by 2000, as Olestra caused ...
Pepsi-Cola Soda Shop Made with Real Sugar, originally named Pepsi Throwback and Pepsi Made with Real Sugar and still branded that way in some international markets, is a soft drink sold by PepsiCo. The drink is flavored with cane sugar and beet sugar instead of the sugar substitute high-fructose corn syrup that has been used in the standard ...
And in 2018, when Pepsi hired her to update the spot for that year's big game offering, which highlighted their Super Bowl ads over the years. Her model son, Presley Gerber, served as her co-star.
Shasta introduced new marketing strategies in the 1950s, which became industry standards: the packaging of soft drinks in cans, the introduction of low-calorie (i.e., “diet”) soft drinks, and the distribution of cans and bottles directly to grocers through wholesale channels.