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The "Bell Helmet Company" was established as a division of Bell Auto Parts in 1956. [2] Bell introduced its Star model, the first full-face motorcycle helmet on the market, in 1968. [4] In 1971, Bell produced the first full-face off-road motorcycle helmet. [5] Bell made its first production helmet in 1954.
His Bell Helmet company would go on to provide helmets to over 800 police departments for motorcycle officers and also became the official provider to the US Ski Team. He is credited with producing the first full-face motorcycle helmet in 1968, the Star, and in 1971 the first full-face off-road motorcycle helmet.
Giro is an American manufacturer of snow and cycling helmets; snow and mountain-biking goggles; cycling and mountain bike apparel and shoes; and softgoods for cycling, skiing and snowboarding. The company was founded in 1985 by Jim Gentes and was headquartered in Scotts Valley, California. [1] It was acquired by Bell Sports in 1996. [2] [3]
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The 2008 SEMA Show at the Las Vegas Convention Center. The SEMA acronym originally stood for Speed Equipment Manufacturing Association. [5] In 1970, government regulations became an issue and the name was changed to Specialty Equipment Market Association to improve the overall image of the association.
In 2001, Bike was the official helmet supplier of the XFL American football league. Almost every player in the XFL wore a helmet made by the company. In 2003, Bike was part of the Russell Corporation, which is a subsidiary of Berkshire Hathaway. In the first quarter of 2017, Russell Brands announced they would be closing down Bike.
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Hirotake Arai's son Michio had spent time in the United States, [2] recognizing a potential market for their helmets (which was dominated by Bell at the time). Arai was approached by New Jersey–based motorsport accessory retailer Roger Weston, [3] [4] [5] who later managed the Arai Helmet Americas division, [6] with a goal to recruit an American racer from the Daytona 200 to wear an Arai helmet.
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