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Marketers may use the same parent brand to introduce different products to build scale for the brand, and are able to clearly differentiate the different product offerings under different sub-brand names. If a company acquires a brand from another company, a marketer may position the acquired brand as a sub-brand under the parent brand if the ...
Endorsed brands, and sub-brands – For example, Nestle KitKat, Cadbury Dairy Milk, Sony PlayStation or Polo by Ralph Lauren. These brands include a parent brand—which may be a corporate brand, an umbrella brand, or a family brand – as an endorsement to a sub-brand or an individual, product brand. The endorsement should add credibility to ...
Hormuud Telecom Somalia Inc. is a privately held telecommunications company based in Mogadishu, Somalia. It is the largest telecommunication company and largest private-sector employer in the country, and also Somalia's first private enterprise to be internationally ISO certified.
Somalia is a country located in the Horn of Africa. It has maintained a healthy informal economy , based mainly on livestock , remittance / money transfer companies and telecommunications . [ 1 ] [ 2 ] Due to a dearth of formal government statistics and the recent civil war , it is difficult to gauge the size or growth of the economy.
Download as PDF; Printable version; In other projects ... Pages in category "Companies of Somalia" ... This page was last edited on 4 January 2020, ...
A conglomerate is a combination of multiple business entities operating in entirely different industries under one corporate group, usually involving a parent company and many subsidiaries. Conglomerates are typically large and multinational corporations that manage diverse business operations across various sectors.
In early 2010, SBI was awarded a license to build & operate a Coca-Cola bottling factory in Somaliland. SBI is the country's single biggest investment to date. [5] The opening of the $17 million Coca-Cola production plant took place on 22 May 2012 and was presided over by then-president Ahmed Mohamed Mohamoud.
The brand, like its parent, is aimed at those who wish to make national and international phone calls on a pay-as-you-go basis. The GT Mobile brand offers alternative pricing structures and packages focusing more on national bundles from the Lycamobile brand. [citation needed]