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Marc Oliver Opresnik (/ oʊ ˈ p r ɛ s n ɪ k / oh-PRESS-ik; [1] born September 27, 1969) is a German professor, scholar, author and researcher. He is a professor of business administration with focus on marketing at the Lübeck University of Applied Sciences in Germany and Chief Research Officer at Kotler Impact Inc., the organization founded by the American marketing professor Philip Kotler.
Philip Kotler (born May 27, 1931) is an American marketing author, consultant, and professor emeritus; the S. C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University (1962–2018). [1]
Megamarketing is a term coined by U.S. marketing academic, Philip Kotler, [1] [2] [3] to describe the type of marketing activity required when it is necessary to manage elements of the firm's external environment (governments, the media, pressure groups, etc.) as well as the marketing variables; Kotler suggests that two more Ps must be added to the marketing mix: public relations and power.
This list includes companies based within the city limits of Dallas, Texas. Although the Dallas-Fort Worth Metroplex has many more corporate headquarters, including Frito Lay and American Airlines, this list only includes companies that are headquartered within the Dallas City Limits. Affiliated Computer Services; Alon USA; AT&T; Atmos Energy ...
He also was the first to pave a city street in Dallas in 1881. The material: bois d'arc blocks. [2] In 1887, Marsalis and Armstrong formed the Dallas Land and Loan Company, which purchased 2,000 acres (8.1 km 2) across the Trinity River from Dallas -- including Hord's Ridge and the Hord homestead -- to develop a new community. [3]
For a list of companies based within Dallas city limits, go to List of companies in Dallas. The Dallas/Fort Worth Metroplex is home to over 20 corporate headquarters, making the Dallas/Fort Worth Metroplex one of the largest corporate headquarters concentration in the United States.
Deluxe - Dallas (formerly known as US Forms, USFI, USFI a business unit of Safeguard, and Deluxe Branded Marketing - Dallas) is a full–service print and promotional products company based in Dallas, Texas. Deluxe - Dallas has regional sales offices in New York, Florida, Arizona, and Colorado.
John S. Armstrong (November 18, 1850 – April 26, 1908) was an American real estate developer. He was the co-founder (along with Thomas Marsalis) of the former City of Oak Cliff (now incorporated into Dallas) and founder of the town of Highland Park, Texas. [1] Armstrong was also a founder of the State Fair of Texas. [2]