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PepsiCo introduced the first two-liter sized soft drink bottle in 1970. [1] Motivated by market research conducted by new marketing vice president John Sculley (who would later be known for heading Apple Inc. from 1983 to 1993), [2] the bottle and the method of its production were designed by a team led by Nathaniel Wyeth of DuPont, who received the patent in 1973. [3]
Vault Red Blitz, a new Vault flavor, was released in late-February 2007 to compete with PepsiCo's Mountain Dew Code Red, along with promotional pricing in select areas. Until its release, Coca-Cola had only released Mello Yello Cherry in limited markets as a competitor to Code Red, which has been available since 2001.
Since 2020, Caffeine-Free Coca-Cola has been difficult to find in stores, both in cans and 2-liter bottles. The explanation given by various non-official sources is that it is due to a shortage of aluminum cans caused by the 2021–2023 global supply chain crisis .
Some items experienced steep unexpected price increases, as well; for example the coupons for a free 20 ounce bottle of Coke increased 67% (from 24 points to 40), a $75 Blockbuster gift card which used to cost 722 points went up to 1,020 points (a 41% increase) before being discontinued, a single Napster download went from 35 to 70 points from ...
1971 – I'd Like To Buy The World A Coke; 1976 – Coke Adds Life; 1982 – Coke Is It! 1988 – Can't Beat The Feeling; 1991 – Coca Cola Is It! 1994 – Always Coca-Cola; 1998 – Nothing refreshes like the real thing. 2000 – Enjoy Coca Cola; 2001 – Buti na lang, nag Coca-Cola ka muna. 2003 – Coke Ko To! 2005 – Kasama ka. 2006 ...
Coke Zero Facial Profiler; Coming Together; Country Sunshine; Diet Coke Break; H 2 NO; Hey Kid, Catch! I'd Like to Teach the World to Sing; The Lost Island of Alanna; MagiCan; Max Headroom; Move to the Beat; My Coke Rewards; MyCoke; Once Upon a Wheel; Open Happiness; Pepsi Invaders; The Polar Bears; Share a Coke
There are six common Dasani bottle sizes sold in Canada: 355 mL (12 US fl oz), 500mL, 591 mL (20 US fl oz), 710 mL (24 US fl oz), 1 L, and 1.5 L. Bottles are sold individually and in packs of 6, 12, and 24.
The typeface You 2 that was created for the campaign. The Share a Coke campaign was subsequently rolled out in over 80 countries. [3] [4] [5] In Australia, the advertising agency Ogilvy estimated that the campaign increased Coke's share of the category by 4% and increased consumption by young adults by 7%. The campaign received multiple awards ...