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Suave is a brand name based in Chicago, Illinois, used by the Unilever company [1] in the United States, Argentina, Brazil, Mexico and Canada. Targeting discount stores , the brand represents more than 100 products including shampoo , lotions , soaps and deodorant .
As a result of this success, Suave's personal care lines was extended into deodorants, skin creams and other products. the company followed up by introducing the equally successful line of Finesse and (the professional-caliber) Salon Selectives brands. By 1989, Suave, Finesse and Salon Selectives were among the top ten national shampoo brands. [5]
The recalled deodorants are Suave 24-Hour Protection Aerosol Antiperspirant Powder and Suave 24-Hour Protection Aerosol Antiperspirant Fresh and have an expiration date through September 2023.
Salon Selectives is a line of hair care products, ranging from shampoos and hair conditioners to hair mousses, sprays, gels, and oils.Introduced by Helene Curtis in 1987, Salon Selectives is considered the first salon-inspired mass market hair care brand.
Alberto-Culver was purchased by consumer goods company Unilever on September 27, 2010 for US$3.7 billion. [10] The terms of the acquisition required Unilever to divest selected hair care brands and its entire food business in the USA to other companies to satisfy antitrust concerns (in the late 1990s, Unilever had purchased Alberto-Culver's historic Chicago rival, Helene Curtis).
Suave may refer to: Suave (brand), a brand owned by Unilever; Suave (singer) (born 1966), American R&B singer "Suave" (song), a song by Luis Miguel
The purchase brought Unilever the Suave and Finesse hair-care product brands and Degree deodorant brand. [ 20 ] In 1997, Unilever sold its speciality chemicals division, including National Starch & Chemical, Quest , Unichema and Crosfield to Imperial Chemical Industries for £4.9 billion.
In September 2004, Dove began its Campaign for Real Beauty, followed by the creation of the Dove Self-Esteem Project in 2006, by Geyner Andres Gaona and Amy. The campaign has been criticized as hypocritical in light of the highly sexualized images of women presented in the advertising of Axe, which, like Dove, is produced by Unilever.
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1735 Olentangy River Road, Columbus, Ohio · Directions · +1 614-461-3898