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Quiksilver is a brand of surf-inspired apparel and accessories that was founded in 1969 in Torquay, Victoria, but is now based in Huntington Beach, California. It is one of the world's largest brands of surfwear and boardsport -related equipment. [ 3 ]
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Boardriders includes the Quiksilver, Billabong, Roxy, RVCA, DC Shoes, Element, Von Zipper and Honolua brands, as well as the retailer Surf Dive 'n Ski. [ 34 ] In January 2024, Authentic Brands Group, which had bought Sports Illustrated for $110 million from Meredith in 2019, terminated the agreement it holds with The Arena Group to publish ...
Jenks' idea for clothing under the Ocean Pacific label quickly became popular with the surf culture with its instantly recognizable "OP" logo. [2] OP's designs showed the visual aesthetic of each era through the years, from the primary color stripes of the 1970s to the bright neon and geometric shapes of the 1980s. [1]
Rip Curl is known for manufacturing technical products and innovation in the surf industry. Rip Curl's "FlashBomb Wetsuit" won three consecutive SIMA (Surf Industry Manufacturers Association) awards for "Wetsuit of the Year" in 2011, 2012 and 2013. [13] [14] The Rip Curl Group took home six wins at the 2017 SBIA Awards in Australia. [15]
The acquisition of the Kustom surf shoe brand, as part of Billabong's purchase of the Australian Gold Coast-based Palmers Surf company, was disclosed in September 2004. [11] The following year in December, an official press release was published to announce the acquisition of Nixon Inc., a watch and accessories brand in the board-sports market ...
In November 2015, Reynolds parted ways with his long time clothing sponsor, Quiksilver. In February 2017, Dane Reynolds launched a new clothing company called Former. The company was originally founded by Reynolds, professional surfer Craig Anderson, and professional skateboarders Dylan Rieder and Austyn Gillette.
Hurley is an American company that sells clothes and accessories marketed towards surfing and swimming. Established in 1979 as a distributor for Billabong clothing in the United States, Hurley was sold to Nike, Inc. in 2002 for an undisclosed price and then to Bluestar Alliance LLC in 2019 for an undisclosed price.
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