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  2. Audience theory - Wikipedia

    en.wikipedia.org/wiki/Audience_theory

    Audience theory offers explanations of how people encounter media, how they use it, and how it affects them. Although the concept of an audience predates modern media, [1] most audience theory is concerned with people’s relationship to various forms of media. There is no single theory of audience, but a range of explanatory frameworks.

  3. Pathos - Wikipedia

    en.wikipedia.org/wiki/Pathos

    Pathos tends to use "loaded" words that will get some sort of reaction. Examples could include "victim", in a number of different contexts. In certain situations, pathos may be described as a "guilt trip" based on the speaker trying to make someone in the audience or the entire audience feel guilty about something.

  4. Pseudolistening - Wikipedia

    en.wikipedia.org/wiki/Pseudolistening

    Both sides of the spectrum can affect the audience's attention, for example, a speaker giving a speech while under the illness of a cold will have a stuffy nose or a recurring cough, which can take the audience's focus from the speaker to his cold. The audience can also be influenced by their own lives by shifting their focus on what they will ...

  5. Public speaking - Wikipedia

    en.wikipedia.org/wiki/Public_speaking

    This audience can encompass enthusiastic supporters of the speaker, reluctant attendees with opposing views, or strangers with varying levels of interest in the speaker's topic. Proficient speakers recognize that even a modest-sized audience is not a uniform entity but rather a diverse assembly of individuals.

  6. Rhetorical device - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_device

    In rhetoric, a rhetorical device, persuasive device, or stylistic device is a technique that an author or speaker uses to convey to the listener or reader a meaning with the goal of persuading them towards considering a topic from a perspective, using language designed to encourage or provoke an emotional display of a given perspective or action.

  7. Schramm's model of communication - Wikipedia

    en.wikipedia.org/wiki/Schramm's_model_of...

    To get the attention of the audience, the message must be accessible to them. When talking, for example, one must talk loud enough to be heard. To ensure that the message is understandable, the sender must be aware of the field of experience of the audience in order to choose words and examples that are familiar to them.

  8. Monroe's motivated sequence - Wikipedia

    en.wikipedia.org/wiki/Monroe's_motivated_sequence

    Monroe's motivated sequence is a technique for organizing persuasion that inspires people to take action. Alan H. Monroe developed this sequence in the mid-1930s. [1] This sequence is unique because it strategically places these strategies to arouse the audience's attention and motivate them toward a specific goal or action.

  9. Motivational speaker - Wikipedia

    en.wikipedia.org/wiki/Motivational_Speaker

    A motivational speaker (or inspirational speaker) is a speaker who makes speeches intended to motivate or inspire an audience. Such speakers may attempt to challenge or transform their audiences. [1] The speech itself is popularly known as a pep talk. [2]

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