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The Force is with Cristal Beer [1] (Spanish: La Fuerza está con Cerveza Cristal) is a series of television commercials made for Cristal (owned by Compañía de las Cervecerías Unidas (CCU)), broadcast in Chile in December 2003 during broadcasts of Star Wars movies on Canal 13.
The beer brewing industry itself spent more than $770 million on television ads and $15 million on radio ads in 2000 (Center for Science in the Public Interest, 2002). Research clearly indicates that, in addition to parents and peers, alcohol advertising and marketing significantly affect youth decisions to drink.
At the end of the advertisement, the Most Interesting Man, usually shown sitting in a night club or other social setting surrounded by several beautiful young women, says, "I don't always drink beer. But when I do, I prefer Dos Equis." Each commercial ends with him stating the signature sign-off: "Stay thirsty, my friends." [10]
Two 60-second ads, called "Journey" and "Lucky Chair," both set in New Orleans; two 30-second ads, "Coronation" (the Black Crown official debut into the world), and "Celebration"; and one 30 ...
Iconic Rainier beer television commercials from the 1970’s and 1980’s lie on shelves in filmmaker and director, Isaac Olsen’s, studio in Tacoma, Wash. on Sept. 20, 2022.
The only thing more hyped up than the biggest football game of the year are the commercials that air during it. While the title of the "best" Super Bowl ad is often hotly debated the day after the ...
Commercial advertising in Argentine television (including cable channels operated from the country itself) is limited to 12 minutes per hour. In-programme advertising is allowed, but counted toward the 12-minute quota, means that if a 60-minute show has 2 minutes of in-programme advertising, the commercial breaks have to be limited to 10 minutes for that specific hour, otherwise the station ...
The advertising campaign was marked by noticeable animosity between Welles and the advertising agency which commissioned the ads, DDB Needham.Welles once complained to his regular lunching companion, the director Henry Jaglom, "I have never seen more seedier, about-to-be-fired sad sacks than were responsible for those Paul Masson ads.