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  2. Marketing mix - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix

    Digital marketing mix is fundamentally the same as Marketing Mix, which is an adaptation of Product, Price, Place and Promotion into digital marketing aspect. [48] Digital marketing can be commonly explained as 'Achieving marketing objectives through applying digital technologies'.

  3. List of marketing terms - Wikipedia

    en.wikipedia.org/wiki/List_of_marketing_terms

    Many terms are used in the marketing field. AIDA (marketing) Arrow information paradox; Attack marketing; Bargain bin; Business-to-business; Business-to-consumer; Business-to-government; Cause marketing; Copy testing; Cost per conversion; Customer lifetime value; Customer relationship management; Decision making unit; Disintermediation; Double ...

  4. Flag and pennant patterns - Wikipedia

    en.wikipedia.org/wiki/Flag_and_pennant_patterns

    The flag and pennant patterns are commonly found patterns in the price charts of financially traded assets (stocks, bonds, futures, etc.). [1] The patterns are characterized by a clear direction of the price trend , followed by a consolidation and rangebound movement, which is then followed by a resumption of the trend. [ 2 ]

  5. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    A marketing mix is a foundational tool used to guide decision making in marketing. The marketing mix represents the basic tools that marketers can use to bring their products or services to the market. They are the foundation of managerial marketing and the marketing plan typically devotes a section to the marketing mix.

  6. Advertising adstock - Wikipedia

    en.wikipedia.org/wiki/Advertising_Adstock

    In the absence of further exposures adstock eventually decays to negligible levels. Measuring and determining adstock, especially when developing a marketing-mix model is a key component of determining marketing effectiveness. There are two dimensions to advertising adstock: decay or lagged effect. saturation or diminishing returns effect.

  7. Marketing decision support system - Wikipedia

    en.wikipedia.org/wiki/Marketing_decision_support...

    A MKDSS is used to support the software vendors’ planning strategy for marketing products. It can help to identify advantageous levels of pricing, advertising spending, and advertising copy for the firm’s products. [4] This helps determine the firm's marketing mix for product software.

  8. Learn about the history and meaning of 17 LGBTQ pride flags - AOL

    www.aol.com/news/history-meaning-17-lgbtq-pride...

    Each color, pattern, and design has its own specific meaning: for instance, the Philly Pride flag has two extra stripes, one black and one brown, to highlight people of color in the LGBTQ+ community.

  9. List of business and finance abbreviations - Wikipedia

    en.wikipedia.org/wiki/List_of_business_and...

    K – Is used as an abbreviation for 1,000. For example, $225K would be understood to mean $225,000, and $3.6K would be understood to mean $3,600. Multiple K's are not commonly used to represent larger numbers. In other words, it would look odd to use $1.2KK to represent $1,200,000. Ke – Is used as an

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