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  2. Decision theory - Wikipedia

    en.wikipedia.org/wiki/Decision_theory

    The mythological judgement of Paris required selecting from three incomparable alternatives (the goddesses shown).. Decision theory or the theory of rational choice is a branch of probability, economics, and analytic philosophy that uses the tools of expected utility and probability to model how individuals would behave rationally under uncertainty.

  3. Decision-making - Wikipedia

    en.wikipedia.org/wiki/Decision-making

    Prospect theory involves the idea that when faced with a decision-making event, an individual is more likely to take on a risk when evaluating potential losses, and are more likely to avoid risks when evaluating potential gains. This can influence one's decision-making depending if the situation entails a threat, or opportunity.

  4. Rational choice model - Wikipedia

    en.wikipedia.org/wiki/Rational_choice_model

    The theory can be applied to general settings outside of those identified by costs and benefits. In general, rational decision making entails choosing among all available alternatives the alternative that the individual most prefers. The "alternatives" can be a set of actions ("what to do?") or a set of objects ("what to choose/buy").

  5. Decision-making models - Wikipedia

    en.wikipedia.org/wiki/Decision-making_models

    1) in an organizational decision-making context, the decision-maker approaches the problem in a solely objective way and avoids all subjectivity. Moreover, the rational choice theory revolves around the idea that every individual attempt to maximize their own personal happiness or satisfaction gained from a good or service.

  6. Choice modelling - Wikipedia

    en.wikipedia.org/wiki/Choice_modelling

    Non-probabilistic (deterministic) decision-making by the individual violates random utility theory: under a random utility model, utility estimates become infinite. There is one fundamental weakness of all limited dependent variable models such as logit and probit models: the means (true positions) and variances on the latent scale are ...

  7. Emotional choice theory - Wikipedia

    en.wikipedia.org/wiki/Emotional_choice_theory

    Emotional choice theory posits that individual-level decision-making is shaped in significant ways by the interplay between people’s norms, emotions, and identities. While norms and identities are important long-term factors in the decision process, emotions function as short-term, essential motivators for change.

  8. Prospect theory - Wikipedia

    en.wikipedia.org/wiki/Prospect_theory

    Prospect theory is a theory of behavioral economics, judgment and decision making that was developed by Daniel Kahneman and Amos Tversky in 1979. [1] The theory was cited in the decision to award Kahneman the 2002 Nobel Memorial Prize in Economics .

  9. Garbage can model - Wikipedia

    en.wikipedia.org/wiki/Garbage_Can_Model

    Conceptual illustration of the garbage can model of decision making in an organized anarchy [1]. The garbage can model (also known as garbage can process, or garbage can theory) describes the chaotic reality of organizational decision making in an organized anarchy. [2]