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2. Online presence management - Wikipedia

   en.wikipedia.org/wiki/Online_presence_management

   Online presence management is the process of creating and promoting traffic to a personal or professional brand online. This process combines web design, development, blogging, search engine optimization, pay-per-click marketing, reputation management, directory listings, social media, link sharing, and other avenues to create a long-term positive presence for a person, organization, or ...

3. Online identity management - Wikipedia

   en.wikipedia.org/wiki/Online_identity_management

   Online identity management (OIM), also known as online image management, online personal branding, or personal reputation management (PRM), is a set of methods for generating a distinguished web presence of a person on the Internet. Online identity management also refers to identity exposure and identity disclosure, and has particularly ...

4. Social media optimization - Wikipedia

   en.wikipedia.org/wiki/Social_media_optimization

   Social media optimization (SMO) is the use of online platforms to generate income or publicity to increase the awareness of a brand, event, product or service.Types of social media involved include RSS feeds, blogging sites, social bookmarking sites, social news websites, video sharing websites such as YouTube and social networking sites such as Facebook, Instagram, TikTok and X (Twitter).

5. Flex your social presence: How to craft a personal brand ...

   www.aol.com/flex-social-presence-craft-personal...

   Positioning yourself as a leader in your field takes thoughtfulness, skill and grit.

6. Personal branding - Wikipedia

   en.wikipedia.org/wiki/Personal_branding

   The logic of online sites and the presence of feedback means that one's online presence is viewed by others using the same rubric to judge brands: evaluation, ranking, and judgment. Thus, social media network sites serve as complex, technologically mediated venues for the branding of the self. [31]

7. Digital branding - Wikipedia

   en.wikipedia.org/wiki/Digital_branding

   Before the internet, information about companies and consumers was somewhat limited due to access to information, geographical separation, and lack of interaction. [9] The existence of the internet and websites has therefore transformed branding: [10] the internet has transformed interaction between brands and customers; and websites facilitate online marketing and sales, as well as collecting ...