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A euphemism (/ ˈ juː f ə m ɪ z əm / YOO-fə-miz-əm) is an innocuous word or expression used in place of one that is deemed offensive or suggests something unpleasant. [1] Some euphemisms are intended to amuse, while others use bland, inoffensive terms for concepts that the user wishes to downplay.
A euphemism is a mild, indirect, or vague term substituting for a harsher, blunter, or more offensive term.. It may also substitute a description of something or someone to avoid revealing secret, holy, or sacred names to the uninitiated, or to obscure the identity of the subject of a conversation from potential eavesdroppers.
An example of this is the United States Department of Defense, which won the award three times, in 1991, 1993, and 2001. For the 1991 award, the United States Department of Defense "swept the first six places in the Doublespeak top ten" [26] for using euphemisms like "servicing the target" (bombing) and "force packages" (warplanes). Among the ...
A euphemism for dying or death: bought the farm: A euphemism for dying or death, especially in an aviation context: break a leg: A wish of good luck to theatre performers before going on stage, due to the belief amongst those in theatre that being wished "good luck" is a curse [24] burn the midnight oil: To work late into the night [e] [25 ...
Euphemism [17] Lay waste To kill slang Lights out To die Slang Going into Eternal Oblivion: Liquidation To be killed Euphemism Usually used in political context (such as purges), implies dehumanization. Live on a farm (upstate) To die Euphemism Usually referring to the death of a pet, especially if the owners are parents with children, i.e.
The process of pejoration leads to words that were once considered euphemisms to now be considered dysphemisms. In American culture, words like "colored" were once considered euphemisms, [12] but have since been replaced by terms like "Black" and "African American". Sometimes slight modifications of dysphemisms can make them acceptable: while ...
A noa-name is sometimes described as a euphemism, [1] though the meaning is more specific; a noa-name is a non-taboo synonym used to avoid bad luck, [1] and replaces a name considered dangerous. [2] The noa-name may be innocuous or flattering, or it may be more accusatory. [3]
For example, the phrase, "John, my best friend" uses the scheme known as apposition. Tropes (from Greek trepein, 'to turn') change the general meaning of words. An example of a trope is irony, which is the use of words to convey the opposite of their usual meaning ("For Brutus is an honorable man; / So are they all, all honorable men").