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  2. Backlink - Wikipedia

    en.wikipedia.org/wiki/Backlink

    A web resource may be (for example) a website, web page, or web directory. [1] A backlink is a reference comparable to a citation. [2] The quantity, quality, and relevance of backlinks for a web page are among the factors that search engines like Google evaluate in order to estimate how important the page is.

  3. Semrush - Wikipedia

    en.wikipedia.org/wiki/Semrush

    Semrush Holdings, Inc. is an American public company that has a SaaS platform known as Semrush. [4] [5] The platform is used for keyword research, competitive analysis, site audits, backlink tracking, and comprehensive online visibility insights. [6]

  4. Search engine optimization metrics - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization...

    Domain Authority (DA), a website metric developed by Moz, is a predictive metric to determine a website's traffic and organic search engine rankings. Domain Authority is based on different link metrics, such as number of linking root domains, number of total backlinks, and the distance of backlinks from the home page of websites.

  5. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.

  6. Xenu's Link Sleuth - Wikipedia

    en.wikipedia.org/wiki/Xenu's_Link_Sleuth

    Xenu's Link Sleuth has also been cited by Rossett's The ASTD E-Learning Handbook, [9] Zhong's Intelligent Technologies for Information Analysis, [10] Gerrard's Risk-Based E-Business Testing, [11] Reynolds' The Complete E-Commerce Book, [12] Slocombe's Max Hits: Websites that Work, [13] George's The ABC of SEO, [14] as well as the German books ...

  7. How to Conduct a Digital Marketing Audit: The Essential ... - AOL

    www.aol.com/lifestyle/conduct-digital-marketing...

    Off-Page SEO: Take a look at your backlink profile to identify quality backlinks and new opportunities for acquiring more. Content Audit: Review your existing content for relevance, quality, and ...

  8. Help:What links here - Wikipedia

    en.wikipedia.org/wiki/Help:What_links_here

    For a given relation the backlinks of a page can be produced in-page. A series of queries, one for each relation (which seems cumbersome but can be put in a template like ), provides an in-page list of backlinks sorted by relation. Moreover, forward links and attributes of the resulting pages can also be provided, and also backlinks of backlinks.

  9. Competitor backlinking - Wikipedia

    en.wikipedia.org/wiki/Competitor_backlinking

    Competitor backlinking is a search engine optimization strategy that involves analyzing the backlinks of competing websites within a vertical search.The outcome of this activity is designed to increase organic search engine rankings and to gain an understanding of the link building strategies used by business competitors.

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