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ASOS plc (/ ˈ eɪ s ɒ s / AY-soss) [4] is a British online fast-fashion and cosmetic retailer. The company was founded in 2000 in London, primarily aimed at young adults. [5] The website sells over 850 brands as well as its own range of clothing and accessories, and ships to all 196 countries from fulfilment centres in the United Kingdom, the United States, and Europe.
Boohoo Group plc is a British online fast-fashion retailer, aimed at 16- to 30-year-olds. The business was founded in 2006 and had sales of £856.9 million in 2019. It specialises in own brand fashion clothing, with over 36,000 products.
TOPSHOP (originally Top Shop) is a British fast-fashion company, which specialises in women's clothing, shoes and accessories. It was part of the Arcadia Group, controlled by Sir Philip Green, but went into administration in late 2020 before being purchased by ASOS on 1 February 2021.
ASOS, which originally stood for As Seen On Screen, initially started trading with the tagline “Buy what you see on film and TV” as it exclusively sold imitations of clothing worn by celebrities.
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