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Reinforcement theory is a limited effects media model applicable within the realm of communication.The theory generally states that people seek out and remember information that provides cognitive support for their pre-existing attitudes and beliefs.
The experimental analysis of behavior is a science that studies the behavior of individuals across a variety of species. A key early scientist was B. F. Skinner who discovered operant behavior, reinforcers, secondary reinforcers, contingencies of reinforcement, stimulus control, shaping, intermittent schedules, discrimination, and generalization.
[1] [2] Instinctive drift was coined by Keller and Marian Breland, former students of B.F. Skinner at the University of Minnesota, describing the phenomenon as "a clear and utter failure of conditioning theory." [3] B.F. Skinner was an American psychologist and father of operant conditioning (or instrumental conditioning), which is a learning ...
Behavioral momentum is a theory in quantitative analysis of behavior and is a behavioral metaphor based on physical momentum.It describes the general relation between resistance to change (persistence of behavior) and the rate of reinforcement obtained in a given situation.
The most notable schedules of reinforcement studied by Skinner were continuous, interval (fixed or variable), and ratio (fixed or variable). All are methods used in operant conditioning. Continuous reinforcement (CRF): each time a specific action is performed the subject receives a reinforcement. This method is effective when teaching a new ...
Skinner box. An operant conditioning chamber (also known as a Skinner box) is a laboratory apparatus used to study animal behavior. The operant conditioning chamber was created by B. F. Skinner while he was a graduate student at Harvard University. The chamber can be used to study both operant conditioning and classical conditioning. [1] [2]
Radical behaviorism is a "philosophy of the science of behavior" developed by B. F. Skinner. [1] It refers to the philosophy behind behavior analysis, and is to be distinguished from methodological behaviorism—which has an intense emphasis on observable behaviors—by its inclusion of thinking, feeling, and other private events in the analysis of human and animal psychology. [2]
Superimposed schedules of reinforcement are a type of compound schedule that evolved from the initial work on simple schedules of reinforcement by B.F. Skinner and his colleagues (Skinner and Ferster, 1957). They demonstrated that reinforcers could be delivered on schedules, and further that organisms behaved differently under different schedules.