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Each behavioural change theory or model focuses on different factors in attempting to explain behaviour change. Of the many that exist, the most prevalent are learning theories, social cognitive theory, theories of reasoned action and planned behaviour, transtheoretical model of behavior change, the health action process approach, and the BJ Fogg model of behavior change.
People developing their theory of change in a workshop. A theory of change (ToC) is an explicit theory of how and why it is thought that a social policy or program activities lead to outcomes and impacts. [1]
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Wellness is a state beyond absence of illness but rather aims to optimize well-being. [2]The notions behind the term share the same roots as the alternative medicine movement.