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2. Search engine indexing - Wikipedia

   en.wikipedia.org/wiki/Search_engine_indexing

   Search engine indexing is the collecting, parsing, and storing of data to facilitate fast and accurate information retrieval. Index design incorporates interdisciplinary concepts from linguistics, cognitive psychology, mathematics, informatics, and computer science. An alternate name for the process, in the context of search engines designed to ...

3. Search engine optimization - Wikipedia

   en.wikipedia.org/wiki/Search_engine_optimization

   t. e. Search engine optimization ( SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1][ 2] SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds of searches ...

4. Search engine results page - Wikipedia

   en.wikipedia.org/wiki/Search_engine_results_page

   Search engine results page. A search engine results page ( SERP) is a webpage that is displayed by a search engine in response to a query by a user. The main component of a SERP is the listing of results that are returned by the search engine in response to a keyword query . The results are of two general types : sponsored search: advertisements.

5. FTC bans fake online reviews, inflated social media influence ...

   www.aol.com/news/ftc-bans-fake-online-reviews...

   The Federal Trade Commission on Wednesday voted unanimously to ban marketers from using fake reviews, like those generated with AI technology, and other misleading practices to promote their ...

6. Consumer Reports - Wikipedia

   en.wikipedia.org/wiki/Consumer_Reports

   Revenue. $241.7 million (2017) Employees (2019) 592. Website. www .consumerreports .org. Consumer Reports ( CR ), formerly Consumers Union ( CU ), is an American nonprofit consumer organization dedicated to independent product testing, investigative journalism, consumer-oriented research, public education, and consumer advocacy.

7. Backlink - Wikipedia

   en.wikipedia.org/wiki/Backlink

   A web resource may be (for example) a website, web page, or web directory. [1] A backlink is a reference comparable to a citation. [2] The quantity, quality, and relevance of backlinks for a web page are among the factors that search engines like Google evaluate in order to estimate how important the page is.