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The IKEA Catalogue (US spelling: IKEA Catalog; Swedish: Ikea-katalogen) was a catalogue published annually by the Swedish home furnishing retailer IKEA. First published in Swedish in 1951, [1] the catalogue was considered to be the main marketing tool of the company and, as of 2004, consumed 70% of its annual marketing budget. [2]
Inter IKEA Systems B.V., [ 6][ 7] trading as IKEA ( / aɪˈkiːə / eye-KEE-ə, Swedish: [ɪˈkêːa] ), is a Swedish multinational conglomerate that designs and sells ready-to-assemble furniture, kitchen appliances, decoration, home accessories, and various other goods and home services. Started in 1943 by Ingvar Kamprad and currently legally ...
IKEA opened first store in India with 37,000 m 2 (400,000 sq ft) in Hyderabad on 9 August 2018. [105] IKEA opened its second store in Navi Mumbai on 18 December 2020, [106] and its third outlet and first smaller format "city-store" in Worli, Mumbai on 9 December 2021. [107] IKEA plans to have 30 stores by 2028.
Hero (supermarket) PT Hero Supermarket Tbk, commonly known as Hero, is one of Indonesia 's largest retailer groups, [1] which operates Hero hypermarkets and supermarkets, Guardian Healthy & Beauty Stores and IKEA. [2] [3] It is a subsidiary of DFI Retail Group [4] and is indirectly owned by Jardine Matheson. [1]
Blåhaj (stylized BLÅHAJ, Swedish pronunciation: [ˈbloːhaj], lit. 'blue shark'; colloquially anglicised as / ˈblɑːhɑːʒ /, / ˈblɑːhɑː / or / ˈbloʊhaɪ /) is a plush toy manufactured and sold by the Swedish company IKEA. Modeled after a blue shark and made of recycled polyester, the toy has gained prominence on social media as a ...
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