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Paul Rand (born Peretz Rosenbaum; August 15, 1914 – November 26, 1996) was an American art director and graphic designer. He was best known for his corporate logo designs, including the logos for IBM, UPS, Enron, Morningstar, Inc., Westinghouse, ABC, and NeXT. He was one of the first American commercial artists to embrace and practice the ...
Mood board of technical design drawings, colour references and fabric samples. A mood board is a type of visual presentation or ' collage ' consisting of images, text, and samples of objects in a composition. It can be based on a set topic or can be any material chosen at random. A mood board can be used to convey a general idea or feeling ...
Corporate identity is the set of multi-sensory elements that marketers employ to communicate a visual statement about the brand to consumers. [ 2] These multi-sensory elements include but are not limited to company name, logo, slogan, buildings, décor, uniforms, company colors and in some cases, even the physical appearance of customer-facing ...
Susan Kare ( / kɛər / "care"; born February 5, 1954) is an American artist and graphic designer, who contributed interface elements and typefaces for the first Apple Macintosh personal computer from 1983 to 1986. [ 1] She was employee #10 and creative director at NeXT, the company formed by Steve Jobs after he left Apple in 1985.
The first Wikipedia logo. In January 2001, Jimmy Wales used the flag of the United States as a placeholder logo for Wikipedia's UseModWiki instance. [ 4 ] Wikipedia's first true logo was an image originally submitted by Bjørn Smestad – under the username Bjornsm – for a Nupedia logo competition which took place in 2000. [ 5 ]
Graphic design is the practice of combining text with images and concepts, most often for advertisements, publications, or websites.The history of graphic design is frequently traced from the onset of moveable-type printing in the 15th century, yet earlier developments and technologies related to writing and printing can be considered as parts of the longer history of communication.
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