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2. Marketing warfare strategies - Wikipedia

   en.wikipedia.org/wiki/Marketing_warfare_strategies

   Marketing warfare strategies represent a type of strategy, used in commerce and marketing, that tries to draw parallels between business and warfare and then applies the principles of military strategy to business situations, with competing firms considered as analogous to sides in a military conflict, and market share considered as analogous to territory in dispute.

3. Advertising management - Wikipedia

   en.wikipedia.org/wiki/Advertising_management

   Therefore, the first step in any advertising planning is to review to the objectives as set out in the marketing plan. This is designed to ensure that all promotional efforts, including advertising, are working towards achieving both short-term and long-term corporate and marketing goals and align with the company's values and vision.

4. Defensive strategy (marketing) - Wikipedia

   en.wikipedia.org/wiki/Defensive_strategy_(marketing)

   For example, in the late 1990s the Australian telecommunication company Telstra was facing the fear of competition for the first time due to the facts that a new entrant called Optus was already threatening the company's operation. [2] The managers of Telstra knew that they have to act quickly and decided to implement a defensive strategy.

5. Strategic entry deterrence - Wikipedia

   en.wikipedia.org/wiki/Strategic_entry_deterrence

   Strategic excess capacity may be established to either reduce the viability of entry for potential firms. [5] Excess capacity take place when an incumbent firm threatens to entrants of the possibility to increase their production output and establish an excess of supply, and then reduce the price to a level where the competing cannot contend.

6. Fantasy Football Strategy: Do's and Don'ts for managers in 2024

   www.aol.com/sports/fantasy-football-strategy-dos...

   DON'T burn those flex spots on Thursday night.Ideally, you'll keep your flexes open until Monday, preserving maximum flexibility to cover any injuries, unexpected absences or weather-related concerns.

7. Biden must act now to block Trump’s retribution threats - AOL

   www.aol.com/opinion-biden-must-act-now-120000508...

   By issuing preemptive pardons to potential targets of Trump’s revenge agenda, he can protect individuals who acted in good faith and ensure that the Justice Department remains largely ...