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  2. Classical conditioning - Wikipedia

    en.wikipedia.org/wiki/Classical_conditioning

    Classical conditioning occurs when a conditioned stimulus (CS) is paired with an unconditioned stimulus (US). Usually, the conditioned stimulus is a neutral stimulus (e.g., the sound of a tuning fork), the unconditioned stimulus is biologically potent (e.g., the taste of food) and the unconditioned response (UR) to the unconditioned stimulus is an unlearned reflex response (e.g., salivation).

  3. Ivan Pavlov - Wikipedia

    en.wikipedia.org/wiki/Ivan_Pavlov

    Ivan Petrovich Pavlov (Russian: Иван Петрович Павлов, IPA: [ɪˈvan pʲɪˈtrovʲɪtɕ ˈpavləf] ⓘ; 26 September [O.S. 14 September] 1849 – 27 February 1936) [2] was a Russian and Soviet experimental neurologist and physiologist known for his discovery of classical conditioning through his experiments with dogs.

  4. Stimulus–response model - Wikipedia

    en.wikipedia.org/wiki/Stimulusresponse_model

    In light of the above-mentioned facts, this research proposes a novel model and integrates flow theory into the theory of technology acceptance model (TAM), based on stimulus-organism-response (S-O-R) theory, the SOR model has been widely used in previous studies of online customer behavior, and the model theory includes three components ...

  5. Spontaneous recovery - Wikipedia

    en.wikipedia.org/wiki/Spontaneous_recovery

    Among the phenomena that Pavlov observed was the partial recovery of a classically conditioned response after it had been extinguished by withholding the unconditioned stimulus. This recovery happened in the absence of any further unconditioned stimulation. Pavlov referred to this phenomenon as spontaneous recovery.

  6. Stimulus (psychology) - Wikipedia

    en.wikipedia.org/wiki/Stimulus_(psychology)

    In the theory of classical conditioning, unconditioned stimulus (US) is a stimulus that unconditionally triggers an unconditioned response (UR), while conditioned stimulus (CS) is an originally irrelevant stimulus that triggers a conditioned response (CR). Ivan Pavlov's dog experiment is a well-known experiment that illustrates these terms.

  7. Pavlovian-instrumental transfer - Wikipedia

    en.wikipedia.org/wiki/Pavlovian-instrumental...

    Pavlovian-instrumental transfer (PIT) is a psychological phenomenon that occurs when a conditioned stimulus (CS, also known as a "cue") that has been associated with rewarding or aversive stimuli via classical conditioning alters motivational salience and operant behavior.

  8. Neutral stimulus - Wikipedia

    en.wikipedia.org/wiki/Neutral_stimulus

    A neutral stimulus is a stimulus which initially produces no specific response other than focusing attention. In classical conditioning, when used together with an unconditioned stimulus, the neutral stimulus becomes a conditioned stimulus. With repeated presentations of both the neutral stimulus and the unconditioned stimulus, the neutral ...

  9. Fear conditioning - Wikipedia

    en.wikipedia.org/wiki/Fear_conditioning

    Pavlovian fear conditioning is a behavioral paradigm in which organisms learn to predict aversive events. [1] It is a form of learning in which an aversive stimulus (e.g. an electrical shock) is associated with a particular neutral context (e.g., a room) or neutral stimulus (e.g., a tone), resulting in the expression of fear responses to the originally neutral stimulus or context.