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  2. Make a Smellmitment - Wikipedia

    en.wikipedia.org/wiki/Make_a_Smellmitment

    Make a Smellmitment[1] is an advertising campaign created by Wieden+Kennedy for Old Spice in the United States. The campaign is preceded by "The Man Your Man Could Smell Like", which was a television advertising campaign by Wieden+Kennedy for Old Spice. The "Make a Smellmitment" campaign retains much of the format from the previous campaign ...

  3. The Man Your Man Could Smell Like - Wikipedia

    en.wikipedia.org/wiki/The_Man_Your_Man_Could...

    Smell Like a Man, Man[2] is a television advertising campaign in the United States created by ad agency Wieden+Kennedy for the Old Spice brand of male grooming products, owned by Procter & Gamble. The campaign is commonly referred to as The Man Your Man Could Smell Like, the title of the campaign's initial 30-second commercial.

  4. Old Spice - Wikipedia

    en.wikipedia.org/wiki/Old_Spice

    Website. oldspice.com. Old Spice is an American brand of male grooming products encompassing aftershaves, deodorants and antiperspirants, shampoos, body washes, shaving cream, and soaps. It is manufactured by Procter & Gamble. Old Spice was launched as Early American Old Spice by William Lightfoot Schultz's soap and toiletries company, Shulton ...

  5. Smells Like Viral Advertising: Old Spice Through the Ages

    www.aol.com/news/2010-07-16-smells-like-viral...

    Over the past week, Old Spice -- the 73-year-old aftershave stalwart -- has seized national attention with a viral, interactive ad campaign. Starring former NFL wide receiver Isaiah Mustafa, the ...

  6. Ad Rant: Old Spice knows what women want: a man on a horse!

    www.aol.com/2010/02/19/ad-rant-old-spice-knows...

    What do women want? They want a man on a horse, of Freud first asked the question, and now Old Spice answers it with their pitch-perfect series of "manmercials."

  7. List of Axe products - Wikipedia

    en.wikipedia.org/wiki/List_of_Axe_products

    One of the first three variants that Axe launched, first in France. 1985. Amber, Musk (Moschus in Germany), Spice. Variant names are a description of the fragrance. In this year, these three variants were used to launch the brand in the UK. [5] Musk is still available in Argentina, Brazil, France, and Germany. Possibly late 90s.

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