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Honda began researching All Terrain Vehicles as early as 1967. [1] Within 18 months they had designed and shipped their first three-wheeled vehicle, designated US90 , as a 1970 model. Honda's dominance of the ATC market peaked in 1984, with 370,000 units shipped and a 69% market share. [ 2 ]
The following year, Honda established 500 motorcycle dealers and spent $150,000 on advertising in regions where it operated ($1,544,882 in 2023 dollars [5]). Honda's expansion into new U.S. markets was undertaken one region at a time over a five-year period, starting on the West Coast and moving east, creating new demand for motorcycles.
Following the previous Rancher ATV models (TRX350 & TRX400) Honda completely redesigned the Rancher line to improve all aspects of the ATV. Changes included a bigger and more powerful 420cc single-cylinder, 4-stroke engine, electronic Programmed Fuel Injection (PGM-FI), liquid cooling, and the ability to change from 2WD to 4WD on equipped ...
Honda Marysville Auto Plant (MAP) is a Honda manufacturing facility located approximately six miles northwest of Marysville, Ohio, and 42 miles northwest of Columbus, Ohio, near the intersection of US 33 and State Route 739. It is one of the most integrated and flexible auto plants in North America.
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The Honda Rincon is a model of small ATVs manufactured by Honda. There have been two models, launched in 2003 and 2006. There have been two models, launched in 2003 and 2006. The vehicle is designed as a recreational all-terrain vehicle (ATV), rather than a utility or sport version.
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In 1973, Honda trademarked the term "All Terrain Cycle" (ATC), applying it to all Honda's three-wheeled ATVs; it became a universal name associated with all vehicles of this type. It was directly influenced by earlier 6-wheeled AATVs of the sixties, and utilized balloon tires for both a low environmental impact and to compensate for a lack of ...