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Logo. The Decade of the Brain was a designation for 1990–1999 by U.S. president George H. W. Bush as part of a larger effort involving the Library of Congress and the National Institute of Mental Health of the National Institutes of Health "to enhance public awareness of the benefits to be derived from brain research".
The label was coined by C. Laughlin, J. McManus and E. d'Aquili in 1990. [3] However, the term was appropriated and given a distinctive understanding by the cognitive neuroscientist Francisco Varela in the mid-1990s, [4] whose work has inspired many philosophers and neuroscientists to continue with this new direction of research.
Joe Z. Tsien（钱卓） [1] is a neuroscientist who pioneered Cre/lox-neurogenetics in the mid-1990s, [2] a versatile toolbox for neuroscientists to study the complex relationships between genes, neural circuits, and behaviors. [3]
The term "neuromarketing" was introduced by different authors in 2002 (cf. infra) but research in the field can be found from the 1990s. [6] [7] Gerald Zaltman is associated with one of the first experiments in neuromarketing. In the late 1990s, both Gemma Calvert (UK) and Gerald Zaltman (US) had established consumer neuroscience companies.
The SST methodology has been applied commercially in areas such as consumer neuroscience, neuromarketing, media and entertainment research.In this application area SST is used to measure second by second changes in brain activity associated with a wide range of communication media.
The Neuroscience Research Building designed by BSA LifeStructures and construction began in August 2012, costing $52 million. [6] The new building was built on the academic health campus located near Indiana University Health Methodist Hospital and was developed jointly between the Indiana University School of Medicine (IUSM) and Indiana ...
The Division of Intramural Research is "one of the largest neuroscience research centers in the world". [35] Scientists here do research in the "basic, translational, and clinical neurosciences", covering a wide range of topics, including "molecular biophysics, synapses and circuits, neuronal development, integrative neuroscience, brain imaging ...
A number of online neuroscience databases are available which provide information regarding gene expression, neurons, macroscopic brain structure, and neurological or psychiatric disorders. Some databases contain descriptive and numerical data, some to brain function, others offer access to 'raw' imaging data, such as postmortem brain sections ...