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The Bristol-Myers Squibb Company, doing business as Bristol Myers Squibb (BMS), is an American multinational pharmaceutical company.Headquartered in Princeton, New Jersey, [2] BMS is one of the world's largest pharmaceutical companies and consistently ranks on the Fortune 500 list of the largest U.S. corporations.
Farley's & Sathers Candy Company was created as an umbrella company to roll up many small companies, brands and products under a common management team. [1] The confectionery business segment is made up of many small companies, often with intertwined relationships and histories.
In 2004, Nestlé invested £6.7 million in the relaunching of the chocolate bar across Europe in countries such as the United Kingdom, France and Germany. [3] The campaign was suited to the target market of teenage boys which differed from Lion bar's traditional target market of 18 to 34-year-old males. [3]
The original candy has a semi-sweet chocolate filling which, upon introduction of other variations, was branded as the "plain, normal" variety. Peanut M&M's, which feature a peanut coated in milk chocolate, and finally a candy shell, were the first variation to be introduced, and they remain a regular variety.
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