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Color psychology is the study of colors and hues as a determinant of human behavior. Color influences perceptions that are not obvious, such as the taste of food. Colors have qualities that can cause certain emotions in people. [1] How color influences individuals may differ depending on age, gender, and culture. [2]
Shades of purple. There are numerous variations of the color purple, a sampling of which is shown below. In common English usage, purple is a range of hues of color occurring between red and blue. [1] However, the meaning of the term purple is not well defined. There is confusion about the meaning of the terms purple and violet even among ...
The Munsell color system, showing: a circle of hues at value 5 chroma 6; the neutral values from 0 to 10; and the chromas of purple-blue (5PB) at value 5. In colorimetry, the Munsell color system is a color space that specifies colors based on three properties of color: hue (basic color), value ( lightness ), and chroma (color intensity).
Lüscher color test. The Lüscher color test is a psychological test invented by Max Lüscher in Basel, Switzerland, first published in 1947 in German and first translated to English in 1969. The simplest form of the test instructs a subject to order a series of 8 colors in order of preference. This test claims that the order of preference can ...
ISCC–NBS system. The ISCC–NBS System of Color Designation is a system for naming colors based on a set of 13 basic color terms and a small set of adjective modifiers. It was first established in the 1930s by a joint effort of the Inter-Society Color Council (ISCC), made up of delegates from various American trade organizations, and the ...
Color theory, or more specifically traditional color theory, is the historical body of knowledge describing the behavior of colors, namely in color mixing, color contrast effects, color harmony, color schemes and color symbolism. [1] Modern color theory is generally referred to as Color science. While there is no clear distinction in scope ...
A "color space" is a useful conceptual tool for understanding the color capabilities of a particular device or digital file. When trying to reproduce color on another device, color spaces can show whether shadow/highlight detail and color saturation can be retained, and by how much either will be compromised.
Mauve ( / ˈmoʊv / ⓘ, mohv; [2] / ˈmɔːv / ⓘ, mawv) is a pale purple color [3] [4] named after the mallow flower (French: mauve ). The first use of the word mauve as a color was in 1796–98 according to the Oxford English Dictionary, but its use seems to have been rare before 1859. Another name for the color is mallow, [5] with the ...
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