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Groupon - Wikipedia ... Groupon
Launched. December, 2008. Current status. Online. Groupon MyCityDeal is a collective buying power, deal-of-the-day website that is focused on bringing discounted price deals [1] in the lifestyle and leisure sector to UK and European markets.
With Groupon taking 50 percent of every deal, plus a small credit-card handling fee, [9] in late 2010 it was reported by Mashable that Groupon's annual revenue was $800 million. [10] On December 1, 2010, The New York Times reported that Groupon was the subject of a $6 billion acquisition bid from Google, which Groupon turned down. [11]
Deal-of-the-day. Deal-of-the-day (also called daily deal or flash sales or one deal a day) is an ecommerce business model in which a website offers a single product for sale for a period of 24 to 36 hours. Potential customers register as members of the deal-a-day websites and receive online offers and invitations by email or social networks.
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Group buying. Group buying, also known as collective buying, offers products and services at significantly reduced prices on the condition that a minimum number of buyers would make the purchase. Origins of group buying can be traced to China, where it is known as Tuán Gòu (Chinese: 团购), or team buying. [1]
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