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Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. [2] [3] It has significantly transformed the way brands and businesses utilize technology for marketing since the 1990s and ...
Engagement (marketing) Facelift (product) Fallacy of quoting out of context; Fine print; Flighting (advertising) Growth Hacking; Heavy-up; Inseparability; Intangibility; Integrated marketing communications; Low-end market; Marketing communications; Marketing experimentation; Marketing exposure; Marketing information system; Marketing mix for ...
Asymmetric Digital Subscriber Line is a technology for transmitting digital information at a high bandwidth on existing phone lines to homes and businesses. ADSL is asymmetric in the sense that it uses most of the channel to transmit downstream to the user and only a small part to receive information from the user.
Ke applies most prominently to companies that regularly generate excess capital (free cash flow, cash on hand) from ongoing operations. Critically, in assessing a company's financial position (and reading its balance sheet), COE is distinguished from CAPEX, or costs associated with Capital Expenditures.
Digital asset management Internet Layer Digital asset management: DCE: Data communications equipment Telecom Telecom Glossary: DEC (obs.) Digital Equipment Corporation Organization Digital Equipment Corporation formally Purchased by Compaq in 1998. Merged with Hewlett-Packard 2002. DES: Data Encryption Standard (obs.
The book titled, The Marketing Book, 7th ed., Routledge, Oxon, UK, 2016 edited by Michael J. Baker and Susan Hart identifies the distinct branches of marketing practice as: Business marketing; also known as Business-to-business marketing and Industrial marketing (which also includes Business-to-government marketing)
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An electronic dictionary is a dictionary whose data exists in digital form and can be accessed through a number of different media. [1] Electronic dictionaries can be found in several forms, including software installed on tablet or desktop computers , mobile apps , web applications , and as a built-in function of E-readers .