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Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. [2] [3] It has significantly transformed the way brands and businesses utilize technology for marketing since the 1990s and ...
An online marketing platform (OMP) is an integrated web-based platform that combines the benefits of a business directory, local search engine, search engine optimisation (SEO) tool, customer relationship management (CRM) package and content management system (CMS). eBay and Amazon are used as online marketing and logistics management platforms.
A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals.
Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.
Pay-per-click (PPC) is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher (typically a search engine, website owner, or a network of websites) when the ad is clicked.
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Software engineering is a field within computer science focused on designing, developing, testing, and maintaining of software applications.It involves applying engineering principles and computer programming expertise to develop software systems that meet user needs.
This is an accepted version of this page This is the latest accepted revision, reviewed on 26 January 2025. Family of Unix-like operating systems This article is about the family of operating systems. For the kernel, see Linux kernel. For other uses, see Linux (disambiguation). Operating system Linux Tux the penguin, the mascot of Linux Developer Community contributors, Linus Torvalds Written ...