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The APIs provide functionality like analytics, machine learning as a service (the Prediction API) or access to user data (when permission to read the data is given). Another important example is an embedded Google map on a website, which can be achieved using the Static Maps API, [1] Places API [2] or Google Earth API. [3]
An application programming interface (API) key is a secret unique identifier used to authenticate and authorize a user, developer, or calling program to an API. [1] [2]Cloud computing providers such as Google Cloud Platform and Amazon Web Services recommend that API keys only be used to authenticate projects, rather than human users.
Google Get Your Business Online is a program launched by Google in 2011 aimed at increasing the web presence of small businesses and cities by providing free advice on search engine optimization and helping business owners update their information on Google for free. [1] The program started rolling out across the US in 2012.
The AdSense and AdWords APIs, based on the SOAP data exchange standard, allow developers to integrate their own applications with these Google services. The AdSense API allows owners of websites and blogs to manage AdSense sign-up, content and reporting, while the AdWords API gives AdWords customers programmatic access to their AdWords accounts and campaigns.
Google My Business – An app that allowed businesses to manage their Google Maps Business profiles. It was shut down in July. Kormo Jobs – An app that allowed users in primarily India, Indonesia, and Bangladesh to help them find jobs nearby that match their skills and interests. It was shut down in July.
The Google Maps API was free for commercial use, provided that the site on which it is being used is publicly accessible and did not charge for access, and was not generating more than 25,000 map accesses a day. [135] [136] Sites that did not meet these requirements could purchase the Google Maps API for Business. [137]
Google Cloud Platform is a part [7] of Google Cloud, which includes the Google Cloud Platform public cloud infrastructure, as well as Google Workspace (G Suite), enterprise versions of Android and ChromeOS, and application programming interfaces (APIs) for machine learning and enterprise mapping services.
An open API (often referred to as a public API) is a publicly available application programming interface that provides developers with programmatic access to a (possibly proprietary) software application or web service. [1] Open APIs are APIs that are published on the internet and are free to access by consumers. [2]
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