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The two main theories for why motivational speakers may need to be externally searched out is to fill the need of content theory or the process theories. [6] The content theories were created by different philosophers, such as Abraham Maslow, Clayton Alderfer, Frederick Herzberg, and David McClelland. They focus on the inner workings and think ...
A motivation speech, addressing the volunteers of the SCLC's Summer Conference on Community Organizing and Political Education which was almost lost to history. [80] July 6 "America's Chief Moral Dilemma," Address delivered to the General Synod of United Church of Christ. Chicago, IL Contents of this speech are unknown. [75] July 25
Both short-term and long-term motivation are relevant to achieving one's goals. [90] For example, short-term motivation is central when responding to urgent problems while long-term motivation is a key factor in pursuing far-reaching objectives. [91] However, they sometimes conflict with each other by supporting opposing courses of action. [92]
1966: Day of Affirmation by U.S. Senator Robert F. Kennedy, speaking to South African students about individual liberty, apartheid, and the need for civil rights in the United States. 1967: Beyond Vietnam: A Time to Break Silence, Martin Luther King Jr.'s anti-Vietnam War speech at Riverside Church in New York City.
Monroe's motivated sequence is a technique for organizing persuasion that inspires people to take action. Alan H. Monroe developed this sequence in the mid-1930s. [1] This sequence is unique because it strategically places these strategies to arouse the audience's attention and motivate them toward a specific goal or action.
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Kennedy's speech used three strategies: "a characterization of space as a beckoning frontier; an articulation of time that locates the endeavor within a historical moment of urgency and plausibility; and a final, cumulative strategy that invites audience members to live up to their pioneering heritage by going to the Moon."
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