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Engagement marketing (sometimes called experiential marketing, brand activation, on-ground marketing, live marketing, participation marketing, loyalty marketing, or special events) is a marketing strategy that directly engages consumers and invites and encourages them to participate in the evolution of a brand or a brand experience.
Customer engagement marketing is necessitated by a combination of social, technological and market developments. Companies attempt to create an engaging dialogue with target consumers and stimulate their engagement with the given brand. Although this must take place both on and off-line, the internet is considered the primary method.
Increasing engagement is a primary objective of organizations seeking to understand and measure engagement. Gallup defines employee engagement as being highly involved in and enthusiastic about one's work and workplace; engaged workers are psychological owners, drive high performance and innovation, and move the organization forward.
An example of measuring brand engagement is the service-profit chain, a statistical model that tracks increases in employee “engagement drivers” to correlated increases in customer satisfaction and loyalty, and then correlates this to increases in total shareholder return (TSR), revenue and other financial performance measures.
The Vietnamese Wikipedia initially went online in November 2002, with a front page and an article about the Internet Society.The project received little attention and did not begin to receive significant contributions until it was "restarted" in October 2003 [3] and the newer, Unicode-capable MediaWiki software was installed soon after.
Enterprise engagement is a sub-discipline of marketing and management that focuses on achieving long-term financial results by strategically fostering the proactive involvement and alignment of customers, distribution partners, salespeople, and all human capital outside and inside of an organization.
Following the increasing of Internet usage in Vietnam, many online encyclopedias were published. The two largest online Vietnamese-language encyclopedias are Từ điển bách khoa toàn thư Việt Nam, a state encyclopedia, and Vietnamese Wikipedia, a project of the Wikimedia Foundation.
Viet Yen Hamlet, Ngu Hiep Commune, Thanh Tri District Le Ngoc Han High School No. 36/670, Ha Huy Tap Street, Yen Vien Town, Gia Lam Lam Hong High School Block 5 - Phu Lo Commune - Soc Son District Lac Long Quan High School Group 1, Soc Son Town Kinh Do High School Uy No commune - Dong Anh IVS Boarding School Kim Bai Town, Thanh Oai District