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Coca-Cola and Pepsi vending machines in Indianapolis, 1988. The Cola wars are the long-time rivalry between soft drink producers The Coca-Cola Company and PepsiCo, who have engaged in mutually-targeted marketing campaigns for the direct competition between each company's product lines, especially their flagship colas, Coca-Cola and Pepsi.
For the current third quarter of 2024, Celsius management estimates that Pepsi will order between $100 million and $120 million less than it ordered in the third quarter of 2023. To be sure, this ...
PepsiCo has operations all around the world and its products were distributed across more than 200 countries and territories, resulting in annual net revenues of over US$70 billion. PepsiCo is the second-largest food and beverage business in the world based on net revenue, profit, and market capitalization, behind Nestlé.
Pepsi is a carbonated soft drink with a cola flavor, manufactured by PepsiCo.As of 2023, Pepsi is the second most valuable soft drink brand worldwide behind Coca-Cola; [1] the two share a long-standing rivalry in what has been called the "cola wars".
Then, in 1975, Pepsi took its first direct hit at its rival. The Pepsi Challenge. ... In order to stay competitive and keep its share of the soda market, Coca-Cola began introducing new products ...
Pepsi has introduced a vending machine that exchanges cans of soda for customers' Facebook likes. First unveiled at a recent Beyoncé concert in Belgium, the Pepsi Like Machine, with its free ...
Pilk originated in an episode of Laverne & Shirley, during which Laverne drinks Pilk from a large bucket and remarks that it "needs more Pepsi". The drink resurfaced in the 2010s with the dirty soda trend, in which people mixed soda with syrup and dairy, and in 2020 using social media.
Pepsi Stuff was a major loyalty program launched by PepsiCo, first in North America on March 28, 1996 [1] and then around the world, [citation needed] featuring premiums — such as T-shirts, hats, denim and leather jackets, bags, and mountain bikes [1] — that could be purchased with Pepsi Points through the Pepsi Stuff Catalog or online.