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Beginning in 1990, new versions of the ads were produced for the American market, where Gold Blend was called Taster's Choice, and the ads were referred to as the Taster's Choice saga. Head and Maughan reprised their roles (Tony being renamed Michael), but used American accents in the re-shot ads.
News America Marketing, often referred to as just News America, was a marketing business previously owned by News Corp.It publishes SmartSource Magazine, a weekly consumer-branded newspaper insert offering advertising and coupon promotions, delivered in over 1,600 newspapers in the U.S. [1] and is one of three companies in the United States (the other two are Valassis Communications and ...
Later, Nestlé introduced a new brand in Canada and the US called Taster's Choice, which supplanted Nescafé for many [vague] years. The company continues to sell Taster's Choice as a separate product, branded as superior to Nescafé and higher priced. [citation needed] "Any time is coffee time with Nescafé", 1948 advertisement
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