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That same year, a lower-alcohol version, Stella Artois 4%, was introduced in the UK market. [12] [13] In 2011, a cider, Stella Artois Cidre, was launched. In 2020, AB InBev reduced the alcohol content of their beers for the UK market, from 4.8% to 4.6%. The original UK strength of Stella Artois was 5.2% and 4.8% from 2008 until 2020. [4]
Reassuringly Expensive was the advertising slogan for Stella Artois in the United Kingdom from 1982 until 2007. The 1990s UK television advertising campaigns became known for their distinctive style of imitating European cinema and their leitmotif taken from the score of Jean de Florette, inspired, in turn, by Giuseppe Verdi's La forza del destino.
Borsodi Póló (0.5% alcohol, non-alcoholic beer) – A light, non-alcoholic beer introduced in 1996. Borostyán (5.2% alcohol, amber) – A premium beer introduced in 2003 using a unique roasted malt which gives it an amber color, and a mildly bitter taste. Borsodi Super Dry (4% alcohol) Borsodi Sörgyár also produces Beck's and Stella Artois ...
Stella Artois, the nearly century-old brew, isn’t immune to the difficulties facing beer sales, so it’s drafting one of the world’s most recognizable personalities to help the lager return ...
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The combined ABInBev/SAB Miller entity has approximately 400 beer brands as of January 2017. [2] [3] The original InBev global brands are Budweiser, Corona and Stella Artois. Its international brands are Beck's, Hoegaarden and Leffe. The rest are categorized as local brands. Many other brands were gained as a result of the merger with SABMiller.
Ambev operates in 18 countries in the Americas [2] and its products include beers such as Antarctica, Bogotá Beer Company, Brahma, Bohemia, Stella Artois and soft drinks like Guaraná Antarctica, Soda Antarctica, Sukita and the innovations H2OH! and Guarah.
The other type, alcoholic sidra, is a sparkling cider typically sold in Champagne-style bottles with an alcohol content comparable to beer. Sidra was, due to the expense of imported champagne, sometimes used as a substitute for New Year's Eve toasts in Mexico, as it is also a sweet, fruity drink.
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