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Activia is a brand of yogurt owned by Groupe Danone (Dannon in the United States) and introduced in France in 1987. As of 2013, Activia is present in more than 70 countries and on 5 continents . Activia is classified as a functional food , [ 1 ] designed to improve digestive health.
Choosing Activia gives me confidence that I’m getting a yogurt with scientifically studied and proven probiotics. Plus, it’s made without questionable ingredients, and the flavors are delicious!
On 23 January 2008, a proposed class action was filed in California, accusing Danone Co. Inc. of false advertising in their marketing of yogurt containing probiotic bacteria (Danactive & Activia), alleging that the claimed health benefits have never been proven. [11] The company has denied this accusation. [12]
Stonyfield Farms, owned by Groupe Danone, introduced Oikos Organic Greek Yogurt in 2007; Danone began marketing a non-organic Dannon Oikos Greek Yogurt in 2011 and also produced a now discontinued blended Greek-style yogurt under the Activia Selects brand; [37] Dannon Light & Fit Greek nonfat yogurt was introduced in 2012, [38] and Activia ...
Yogurt is also part of the Mediterranean diet, alongside other staples such as fresh produce, whole grains, olive oil and fish. A 2020 study found that adhering to the diet significantly reduced ...
The Knives Out star, who did several commercials for the yogurt company in the early 2010s, explained that those jobs offered her a paycheck and the opportunity to not move around for work.
Delivery of Yakult drinks on a Yakult-branded bicycle in Fukushima City, Japan, 2009. In 2006, a panel appointed by the Netherlands Nutrition Center (Voedingscentrum) to evaluate a marketing request by Yakult found sufficient evidence to justify claims that drinking at least one bottle of Yakult per day might help improve bowel movements for people who tend to be constipated and might help ...
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