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  2. Hidden Meanings in 12 Popular Logos - AOL

    www.aol.com/news/2011-01-14-hidden-meanings-in...

    Sometimes a company or brand logo is more than it first appears. For example, take a look at the hidden meanings or messages embedded in these 12 popular logos below.

  3. Logos - Wikipedia

    en.wikipedia.org/wiki/Logos

    Greek spelling of logos. Logos (UK: / ˈ l oʊ ɡ ɒ s, ˈ l ɒ ɡ ɒ s /, US: / ˈ l oʊ ɡ oʊ s /; Ancient Greek: λόγος, romanized: lógos, lit. 'word, discourse, or reason') is a term used in Western philosophy, psychology and rhetoric, as well as religion (notably Christianity); among its connotations is that of a rational form of discourse that relies on inductive and deductive ...

  4. Letter symbolism - Wikipedia

    en.wikipedia.org/wiki/Letter_symbolism

    Letter symbolism is the study of the alphabet as a symbol, exploring its ability to represent analogically, convey meaning, and carry values beyond its practical or material function. It involves examining letters as symbols or systems , as well as their capacity for designation, meaning, and potential influence . Each letter typically holds ...

  5. Logos (Christianity) - Wikipedia

    en.wikipedia.org/wiki/Logos_(Christianity)

    The original teaching of John's gospel is, "In the beginning was the Logos, and the Logos was with God, and the Logos was God. ... And the Logos became flesh and dwelt among us." [ 62 ] The final Christology of Chalcedon (confirmed by the Third Council of Constantinople ) was that Jesus Christ is both God and man, and that these two natures are ...

  6. Reading - Wikipedia

    en.wikipedia.org/wiki/Reading

    Reading is the process of taking in the sense or meaning of symbols, often specifically those of a written language, by means of sight or touch. [1] [2] [3] [4]For educators and researchers, reading is a multifaceted process involving such areas as word recognition, orthography (spelling), alphabetics, phonics, phonemic awareness, vocabulary, comprehension, fluency, and motivation.

  7. Monogram - Wikipedia

    en.wikipedia.org/wiki/Monogram

    The Chi-Rho, a monogram of the first two letters of the Greek word for Christ A monogram is a motif made by overlapping or combining two or more letters or other graphemes to form one symbol . Monograms are often made by combining the initials of an individual or a company, used as recognizable symbols or logos .

  8. Visual rhetoric - Wikipedia

    en.wikipedia.org/wiki/Visual_rhetoric

    Icons, or iconic signs, are recognized based on resemblance to known elements or items (e.g., one's ID photo on a company badge). Indexes, or indexical signs, are recognized based on understanding of a visual trace, imprint, or element that signals prior activity, or process, the agent of which is no longer visible (e.g., tire tracks in the sand).

  9. Logo - Wikipedia

    en.wikipedia.org/wiki/Logo

    Three logos: NASA, IBM by Paul Rand and the International Bureau of Weights and Measures. Coat of arms of the Chiswick Press. A logo (abbreviation of logotype; [1] from Ancient Greek λόγος (lógos) 'word, speech' and τύπος (túpos) 'mark, imprint') is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition.