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The IKEA effect is a cognitive bias in which consumers place a disproportionately high value on products they partially created. The name refers to Swedish manufacturer and furniture retailer IKEA , which sells many items of furniture that require assembly .
On 8 August 2008, IKEA UK launched a virtual mobile phone network called IKEA Family Mobile, which ran on T-Mobile. [136] At launch it was the cheapest pay-as-you-go network in the UK. [137] [138] In June 2015 the network announced that its services would cease to operate from 31 August 2015. [139]
A daybed is an item of furniture used as a bed as well as for lounging, reclining, and seating in a common room. [1] It may be considered a form of multifunctional furniture . Their frames can be made out of wood , metal , or a combination of wood and metal. [ 2 ]
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