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Demand for a Sign Pen was so extraordinary that the Tokyo factories could not supply all requests. [8] The Sign Pen was one of Pentel's most successful products with more than two billion units sold. [2] In 1971 the company changed its name to "Pentel Co. Ltd." and one year later, the green rollerball pen with water-based ink, was launched. [2]
It also began offering new products, such as a mechanical pencil, ballpoint pens, plastic slide rules (instead of wood), and an India ink drawing pen. [15] The Faber-Castell logo was changed in 1950 to an oval design, incorporating the Faber-Castell family crest and the green color which the company had been using since 1905. [15] [13]
A pen is a handheld device used to apply ink to a surface, usually paper, for writing or drawing. [1] Additional types of specialized pens are used in specific types of applications and environments such as in artwork, electronics, digital scanning and spaceflight, and computing.
[5] [11] Its hexagonal shape resembles the typical wooden pencil and grants strength and three grip points giving high writing stability. The pen's transparent polystyrene barrel and polypropylene tube show the ink-level. [4] The only exception is the BIC Cristal UP, a pen marketed by Bic that supposedly creates more vivid lines when used.
In 1969, Bic launched its advertising campaign in the United States. A year later, the four-color Bic was launched. The four-color pen allowed one to change the ink color without changing the pen. [13] Bic's ability to mass produce the manufacturing of their pens resulted in low prices. [14] The Conté company was acquired by BIC in 1979. [15]
Rotomac Global Pvt Ltd is an Indian private limited company which predominantly engages in manufacturing pens.In 2018, the company became the center of attention after being scrutinized for its role in defaulting large sums of money, resulting in non-performing advances causing the deterioration of the quality of assets in the Indian banking sector.
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