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The business model canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.
A target operating model can be a one-page document – the operating model Canvas is an example. [3] It can also be 10 pages or 100 pages. [4] If the document is more than 100 pages it becomes a manual rather than a model. Target operating models provide the vision for organisations undergoing change.
In its first year, Canva had more than 750,000 users. [12] In April 2014, Guy Kawasaki joined the company as its chief evangelist. [13] In 2015, Canva for Work was launched, focusing on marketing materials. [14] During the 2016–17 financial year, Canva's revenue increased from A$6.8 million to A$23.5 million, with a loss of A$3.3 million. In ...
Project portfolio management (PPM) is the centralized management of the processes, methods, and technologies used by project managers and project management offices (PMOs) to analyze and collectively manage current or proposed projects based on numerous key characteristics.
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A go-to-market strategy, or GTM strategy, [1] is the plan of an organization, utilizing their outside resources (e.g., sales force and distributors), to deliver their unique value proposition to customers ("go-to-market") and to achieve a competitive advantage.
The phrase "value proposition" (VP) is credited to Michael Lanning and Edward Michaels, who first used the term in a 1988 staff paper for the consulting firm McKinsey and Co. In the paper, which was titled "a business is a value delivery system", the authors define value proposition as "a clear, simple statement of the benefits, both tangible ...
A straw-man (or straw-dog or straw-person) proposal is a brainstormed simple draft proposal intended to generate discussion of its disadvantages and to spur the generation of new and better proposals. [1] The term is considered American business jargon, [2] but it is also encountered in engineering office culture.
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