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  2. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1 ] [ 2 ] SEO targets unpaid search traffic (usually referred to as " organic " results) rather than direct traffic, referral traffic, social media traffic, or paid traffic .

  3. Search engine marketing - Wikipedia

    en.wikipedia.org/wiki/Search_engine_marketing

    Paid inclusion is a search engine marketing method in itself, but also a tool of search engine optimization since experts and firms can test out different approaches to improving ranking and see the results often within a couple of days, instead of waiting weeks or months. Knowledge gained this way can be used to optimize other web pages ...

  4. Keyword research - Wikipedia

    en.wikipedia.org/wiki/Keyword_research

    Keyword research is a practice search engine optimization (SEO) professionals use to find and analyze search terms that users enter into search engines when looking for products, services, or general information. Keywords are related to search queries.

  5. Keyword advertising - Wikipedia

    en.wikipedia.org/wiki/Keyword_advertising

    Google displays search ads specifically targeted to the word(s) typed into a search box on the results page, and these keyword cause targeted ads also appear on content sites based on Google's system's interpretation of the subject matter on each page of the site. This is known as contextual advertising.

  6. Spamdexing - Wikipedia

    en.wikipedia.org/wiki/Spamdexing

    Keyword stuffing is a search engine optimization (SEO) technique in which keywords are loaded into a web page's meta tags, visible content, or backlink anchor text in an attempt to gain an unfair rank advantage in search engines. Keyword stuffing may lead to a website being temporarily or permanently banned or penalized on major search engines. [8]

  7. Glossary of blogging - Wikipedia

    en.wikipedia.org/wiki/Glossary_of_blogging

    A blog about law and legal issues. [1] Bleg An entry in a blog requesting information or contributions. A portmanteau of "blog" and "beg." also called "Lazyweb." Blog Carnival A blog article that contains links to other articles covering a specific topic. Most blog carnivals are hosted by a rotating list of frequent contributors to the carnival ...

  8. WordPress - Wikipedia

    en.wikipedia.org/wiki/WordPress

    A WordPress blog "WordPress is a factory that makes webpages" [11] is a core analogy designed to clarify the functions of WordPress: it stores content and enables a user to create and publish webpages, requiring nothing beyond a domain and a hosting service. WordPress has a web template system using a template processor.

  9. Stop word - Wikipedia

    en.wikipedia.org/wiki/Stop_word

    In SEO terminology, stop words are the most common words that many search engines used to avoid for the purposes of saving space and time in processing of large data during crawling or indexing. For some search engines , these are some of the most common, short function words , such as the , is , at , which , and on .

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