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Email tracking or email tracker is a method for monitoring whether the email message is read by the intended recipient. [1] Most tracking technologies use some form of digitally time-stamped record to reveal the exact time and date when an email is received or opened, as well as the IP address of the recipient.
Web tracking and email tracking employ similar mechanisms, such as the usage of tracking images or cookies. Email tracking makes it much easier to trace back to any individual without consent, as email addresses can often reveal an individual's affiliation to a particular organization, browsing history, online social media profile, and other ...
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Web beacons embedded in emails have greater privacy implications than beacons embedded in web pages. Through the use of an embedded beacon, the sender of an email – or even a third party – can record the same sort of information as an advertiser on a website, namely the time that the email was read, the IP address of the computer that was used to read the email (or the IP address of the ...
Email privacy [1] is a broad topic dealing with issues of unauthorized access to, and inspection of, electronic mail, or unauthorized tracking when a user reads an email. This unauthorized access can happen while an email is in transit, as well as when it is stored on email servers or on a user's computer, or when the user reads the message.
However, new tools now allow individuals to track emails easily, and this practice is on the rise. [9] In addition to revealing when and whether an email has been opened or not, email trackers can also reveal one’s software configuration and geographic location (through IP geolocation). Trackbuster helps email users get rid of these trackers ...
Tracking Email Open Rates are typically tracked using a transparent 1x1 pixel, or small transparent tracking image, that is embedded in outgoing emails. When the client or browser used to display the email requests that image, then an "open" is recorded for that email by the image's host server .
Polymail adds several new features atop those associated with standard email. Its email tracking shows which recipients have received and opened the email. [1] Users can also set reminders for when to follow up on an email and schedule when they want their emails to send, if not immediately.