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2. Digital Strategies Small Businesses Can Use to Boost Sales on ...

   www.aol.com/digital-strategies-small-businesses...

   The number of small businesses using social media storefronts to sell products has increased 8% over last year, and 84% of small business are using Facebook to promote products and engage with ...

3. Marketing channel - Wikipedia

   en.wikipedia.org/wiki/Marketing_channel

   In addition, this particular channel has three main ways of direct selling and these include; peddling, mail-order sales and trade through manufacturer-owned stores. [5] Peddling is an outdated version of trade between two parties and consignments are often sold in small amounts by sellers who are traveling to different places.

4. Marketing communications - Wikipedia

   en.wikipedia.org/wiki/Marketing_communications

   Marketing communications (MC, marcom(s), marcomm(s) or just simply communications) refers to the use of different marketing channels and tools in combination. [1] Marketing communication channels focus on how businesses communicate a message to their desired market, or the market in general.

5. Direct-to-consumer - Wikipedia

   en.wikipedia.org/wiki/Direct-to-consumer

   Direct-to-consumer sales can drive stronger brand loyalty and customer retention. [2] The main risks in the online Direct-to-consumer are expanding liability risk, cyber risk, and more supply chain demands. DTC exposes a business to tasks that would otherwise be taken up by wholesalers and retailers, such as shipping, labelling, and cybersecurity.

6. Multichannel marketing - Wikipedia

   en.wikipedia.org/wiki/Multichannel_marketing

   Companies that sell branded products and services through local businesses market through both online and offline channels to local audiences. Online and offline multichannel marketing campaigns can either inform one another or be executed in isolation. A proportion of companies use their online marketing efforts to inform their offline ...

7. Non-store retailing - Wikipedia

   en.wikipedia.org/wiki/Non-store_retailing

   Non-store retailing is therefore not only used by established brick and mortar business retailers who develop an online bricks and clicks business model presence, but also by the individual pure play, often him- or herself a consumer, to create an online store or to run sales parties.

8. Sales promotion - Wikipedia

   en.wikipedia.org/wiki/Sales_promotion

   Sales promotions targeted at retailers and wholesale are called trade sales promotions. Sales promotion includes several communications activities that attempt to provide added value or incentives to consumers, wholesalers, retailers, or other organizational customers to stimulate immediate sales.

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