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In 1945, soon after he began selling women's clothing as well as men's, Eddie Bauer issued his first mail order catalog. The original mailing list included the names of 14,000 soldiers who had worn Eddie Bauer clothing provided by the United States Army during their service. [ 7 ]
On February 14, 2014, Jos. A. Bank Clothiers announced plans to buy outdoor retailer Eddie Bauer in an $825 million deal. [7] Men’s Wearhouse quickly filed a lawsuit to block the proposed deal on the basis that it served only to make JoS. A. Bank an undesirable acquisition target. [ 8 ]
Sales at Eddie Bauer stores reached $1 billion that year, bolstered by 30 new locations. Between Spiegel and Eddie Bauer, 81 different catalogs, with a total circulation of more than 313 million, were distributed in 1993. [19] The company's specialty retail stores also performed well in 1993, generating $840 million in sales. [20]
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